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You have a story

We tell the world.

A thoughtful approach

leads to the best results.

Broaden your reach

with the right connections.

Press the button.

About Panic Button Media

Panic Button Media brings your business and your brand to their full potential. We’ll help you craft your most compelling story, then share it with the world. Our rich network of business contacts, media connections, writers, photographers, designers, and videographers come together to make it happen. All you have to do is say, “Go.”

What we do, where we’ve been, and where you’re going.

Katie Eldridge,  founded Panic Button Media in 2006 with the aim of representing likeminded businessfolk with stories to tell. Katie’s successful career as a television news anchor and reporter, followed by her role as Communications Director for The Canyons Ski Resort, built up to the moment Panic Button was born.

Today, Katie and her team represent an eclectic variety of businesses in nearly every imaginable capacity. They know how to speak to and with the media, and their network of resources give them the agility to do everything from producing a video to creating a website, hyping up a big launch, or shining the spotlight on a newsworthy story.

Put on your helmet and push the button.

Panic Button Media in Action

A sample of client work

We know how to walk our clients’ walk and speak media-talk. And we channel these powers to represent businesses including the Sundance Institute, Kimball Art Center, Publik Coffee Roasters, Timberland, L’Oreal Paris, High Star Ranch, Shabu, and Nuzzles & Co. Pet Rescue and Adoption.


Missy Greis, Owner Publik Coffee Roasters

Panic Button Media knows how to get the attention of the media. They are a results-driven firm with a laser sharp perspective. The New York Times article they landed for us in the first few months we were open is a perfect example.

Beth Noymer Levine, SmartMouth Communications

There are two tricky things that happen when you hire a PR firm. The first is chemistry, the second value. Katie and her team hit home runs on both of those. Panic Button Media got the press exposure we needed.

Kevin Valaika, Co-owner, Shabu

Panic Button Media has been with us since day one, getting us coverage most new restaurants only dream of. From Food & Wine to Conde Nast Traveler, we’ve been able to keep on the forefront of the media.

Jerry Mika, Director, SuperSherpas LLC., and Apa & Lhakpa Sherpa

Katie is a professional with a track record of success when it comes to strategic media placement. The SuperSherpas are still reaping benefits from her work, and we thank her for her continued support of the SuperSherpas team.

What we do.

Our Services

Panic Button Media errs on the side of over-the-top. Collectively, our core team members and broader connections offer media relations, video news releases, media tours, promotional materials production, press kits, photography, media training and consulting, web development, publicity tours, event promotions, and pretty much everything you can imagine between here and there.

Public Relations

Your story needs to be told. We use our relationships and savvy to get the word out with PR, social media, events, and media consulting that hit your goals.

Branding and Marketing

Need help determining the look and feel of your new brand—or does your existing one need a little polishing? Our team can help you create it and share it.

Video Production

Our wealth of experience and local contacts sets our clients up for excellent, share-worthy videos they can use for marketing, web, social, or all of the above.

Contact us.

Let's talk.

We pride ourselves on being reachable for our current and prospective clients. And we take the time to get to know them in person, in detail, so we can anticipate their needs and furnish them with both opportunities and answers.

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